Alpha
How Binance Alpha Points Work
Binance Alpha Points is a new loyalty system that rewards users for activity and trading. In this guide, we'll explain how the system works, how to earn points, and whether participation is worth it.
Quick Overview
- Binance Alpha Points is a new loyalty program for Binance users.
- Points are awarded daily for holding assets on the Binance exchange and in the Binance Wallet.
- Additional points can be earned for purchasing Alpha tokens in specific amounts.
- Accumulated points allow users to participate in TGEs, airdrops, and exclusive campaigns.
- Each point is valid for 15 days, after which it expires — it's important to use them in time.
- Maximum benefits depend on asset volume, purchase consistency, and timing.
- Binance Wallet is showing record volumes and surpassing competitors.
What Are Binance Alpha Points?
Recently, the crypto space has seen an explosion of point programs aimed at encouraging user interaction with various crypto products, from wallets to DeFi protocols, from L2 networks to NFT projects.
However, the current paradigm is such that while many users want to earn rewards, projects are in no rush to share profits. Therefore, the key task for any crypto enthusiast is to find activities most likely to yield significant rewards.
This guide focuses on such a point program.
Binance Alpha Points is a system that evaluates user engagement within the Binance ecosystem. Participants who accumulate enough points can take part in various activities organized by Binance, such as:
- Participation in Token Generation Events (TGEs)
- Alpha Token airdrops
- Other campaigns
Having launched just over a month ago, the Binance Alpha Points program has already allowed active participants to earn between $1,000 and $1,500 from airdrops alone.
You can see this data in the infographic below, published by the official Binance Wallet account on social platform X.

Getting Started with the Program
To start earning Binance Alpha Points, follow these steps:
- Create a Binance account: Visit the Binance website and register if you don't already have an account.
- Complete identity verification (KYC): This step is mandatory to access all Binance exchange features.
- Download the Binance app: Available on iOS and Android, this app will be your primary tool for trading and earning Binance Alpha Points.
- Fund your Binance account / Binance Wallet: Add funds to your Binance account to begin earning balance points. Deposit some BNB into your Binance Wallet to start earning volume points.
Important Note: Binance services may not be available in all regions. Always check availability in your area before using the platform.
How Binance Alpha Points Work
Once your account is set up and you're ready to start earning Binance Alpha Points, here's how to collect them:
1. Balance Points
This category of points depends directly on your balance in:
- The Binance Exchange (including all tokens traded on the spot market)
- Your Binance Alpha account
- Binance Wallet (especially Alpha tokens and tokens available on Binance's spot market)
The system is tiered, rewarding users for higher balances:
- Balance from $100 to $1,000 — 1 point per day
- From $1,000 to $10,000 — 2 points per day
- From $10,000 to $100,000 — 3 points per day
- Above $100,000 — 4 points per day
2. Volume Points
This category depends on your purchase volume (only purchases count, not sales) of Alpha tokens.
Points are awarded for Alpha token purchases on Binance Exchange and Binance Keyless Wallet:
- $2 — 1 point
- $4 — 2 points
- $8 — 3 points
- $16 — 4 points
- $32 — 5 points
Note that buying twice the amount earns you twice the points (e.g., $64 = 6 points, $128 = 7 points, and so on).
Rules and Mechanics to Know
To accumulate points efficiently, pay attention to these details:
- Point Calculation: Your total Binance Alpha Points equal the sum of your daily Balance + Volume points over the past 15 days.
- Daily Snapshots: Points are calculated based on a daily snapshot taken at 23:59:59 (UTC). Plan your actions accordingly.
- 15-Day Lifespan: Each point automatically expires exactly 15 days after the snapshot date, creating a rolling 15-day accumulation window.
- Selling Tokens: Selling Alpha tokens does not negatively impact your score — only purchases and current total balance matter.
- Eligible Tokens: Only purchases of tokens listed in the official Binance Alpha Tokens list are eligible. You won’t earn volume points for tokens outside this list.
- When and How Points Are Spent: When you confirm participation in Alpha activities such as airdrops or TGEs, your Alpha Points are consumed. Monitor your balance and participate only in the activities you believe will bring the most value. Remember, unused points expire after 15 days.
- Wallet Type Matters: The type of wallet used is crucial for tracking Alpha transaction volume. Only transactions via Binance Wallet (keyless) and the centralized Binance exchange are eligible for point accumulation. If a wallet is imported or exported, its trading volume is not counted. Additionally, re-imported wallets are no longer eligible.
Earning Strategies for Beginners and Experienced Users
For Beginners:
- Start Small: Deposit just over $100 to earn at least 1 daily balance point.
- Be Consistent: Gradually buy Alpha tokens and accumulate Volume Points.
- Learn the Ecosystem: Review available Alpha tokens on the spot market and choose wisely.
For Experienced Users:
- Optimize Balance: Keep your portfolio above key thresholds, especially $10,000, to earn 3 daily points.
- Volume Strategy: Use the logarithmic volume point formula and plan larger purchases for maximum gain.
- Track the 15-Day Window: Monitor point expiration and spread your activity across the month.
For those exploring point-earning strategies beyond centralized platforms, Perpetual DEXs are also becoming prime venues for on-chain volume farming — offering CEX-level speed without compromising self-custody or transparency. Explore top Perpetual DEX platforms for point farming.
A Word About Binance Alpha Tokens
This guide wouldn’t be complete without highlighting the special role of Binance Alpha Tokens. Launched on December 17, 2024, the Binance initiative serves as a dedicated platform for showcasing promising early-stage crypto projects. Some of them, featured on Binance Alpha, may be considered for future listings on Binance Exchange and spot markets, though such listings are not guaranteed. Interaction with this category of tokens is the main source of earning points.
The full list of Binance Alpha tokens is available on Dropstab.

Explosive Growth of Binance Wallet
In the past month, both active users and trading volume through Binance Wallet have surged. To put things into perspective, Binance Wallet is not just competing with industry giants like MetaMask — it's completely dominating them.
The numbers speak for themselves: on May 18, 2025, Binance Wallet reached an insane $3.5 billion in daily trading volume. For comparison, that’s nearly 50 times higher than the nearest competitor. This isn't just growth — it’s total market takeover.
You can view these stats on Dune by @lz_web3, who tracks this "wallet war" in real time.

Is It Worth It?
If you're unsure whether to join the program, look at the profits participants are making. The beauty of the Binance Alpha Points system lies in its dual reward structure — you earn points both for holding assets (which many crypto users do anyway) and for actively engaging with the ecosystem.
Binance isn’t the only project experimenting with point-based rewards. A similar model has emerged through the World Liberty Financial airdrop, which lets users farm points by holding and trading the USD1 stablecoin on Gate, LBank, and other partner platforms.
Binance Alpha Points offer a systematic approach to increasing your earnings, regardless of your level of crypto experience. It all depends on your personal approach and strategy.
But always remember: the crypto market is inherently risky, and token values can fluctuate dramatically. Before participating in any activity, always do your own research and weigh all risks.